Archive for March, 2010

I deal in travel related products such as sacks, shoes, tents and other articles. I want to do online marketing for them. Considering all the modes of online marketing, in what equation I should spend my money for it?

Honestly, you need to focus on a niche segment and very specific websites/sections of portals. Also it depends on the geographic reach you want to have for these campaigns.

You can also resort to a lot of guirella marketing techniques.

You can host your products in Ebay/Rediff/Indiatimes shopping sections to create awareness and sales as well.

You can sponsor a gift hamper for registration etc and run some campaign through banners on various famous portals. You can check www.alexa.com to see the top 100 websites in India.

You can have a banner on all travel portal and travel info websites.

You can run google ad campaigns on related search keywords coming from a specific geographic region.

Its really hard to decide a ratio, but it all really depends on the budget you have at hand.

Lately I’ve noticed a lot of questions on Motorcycles tend to be on India-made bikes. Is the posters of these questions asking legitimate questions or is it a marketing strategy designed to make the reader aware of these motorcycles and thereby hopefully creating a export demand for these machines?

India has the largest middle class in the world. It is upwardly mobile, as opposed to ‘rich’ nations like the US and UK which seem now to be in an inexorable downhill slide. So it stands to reason that there are potentially more Indians on this forum than Americans or Brits or Aussies. The Indian motorcycle industry also is growing at this point, while US and Brit companies are stagnating. That’s why you see so many questions about Indian bikes.

Here in California where I live, none of these bikes are even available, except the Bajaj scooter (actually an old Vespa made under license). There is no market here for 100cc bikes, in fact there’s only one 250cc street bike that I know of, the Ninja 250. Everything else is 500cc or above. I think this is true all over the US. Motorcycles here are seen (and marketed) as a recreational device, not a transportation device.

I am looking for absolutely free! Photos of business men and women, families, office environments, etc… I would really appreciate it.
Some of these sites seem great but they are not free. That is the problem I am having. I have done google searches.

Try this site http://www.fordesigner.com/
I use it all the time for graphics and pictures.

I help need, couldn’t find info in net, would appreciate if you could help me on this

Business to business marketeres are adopting traditional consumer marketing commnications approaches & media to reach out to their target prospects

Explain the differences of business yo business & consumer marketing & discuss the reason for changing perspective of marketers. Answer should be supported with relevant examples. (to be view in marketing communications perspectives)

As a b2b marketing pro, I say if you couldn’t find nfo for this homework project, you didn’t even really try, and you are not fooling anyone in a position to actually help you, like me, byy claiming otherwise.

google is your fried – there are 10 years of trade magazines archived now with hundreds of on point articles per week if not more.

now, if you said aIl found all this information such as this and that and the other, can you help me understand how it all goes together because this is what I think and I don’t know if it is right or not, that would make more sense and at least be plausible.

We are into trading of advertising sign materials (like outdoor banners for billboards, stickers for ad murals, etc.) in the Phils. What are the best marketing strategies to use to achieve more sales?

Hi, I think account management will be the best for you. Establish your client base

1) start with small, medium and big advertising companies, 2) events management and marketing services firms.

Once estalished there you may then proceed to going to the end customer themselves.

3) Visit brand managers of consumer and healthcare companies

Account management is always the best strategy for your type of business. If you already have this in place. send me an email and il come up with something different. have a nice day

I would like to do affiliate marketing with some stock market software that I really like. Can a blog be used toward this end?
Also, anything "tutorial" about affiliate marketing would really be appreciated. Thanks in advance.

Yes you can do this with a blog.
As Far as a tutorial is concerned Here is the extremely Short version:

1. Start a Blog
2. Add "Good" Content. It helps if you are an expert or if you have a passion for what you’re doing
3. Get traffic By marketing your blog like crazy (For example Myspace,Youtube, Article Marketing, etc.)
4.Monetize your blog by adding affiliate programs like clickbank or Adsense.
5. Make Money!

I want to join the Training8m courses in Brand Management, please guide me to the advanced management Learning

Training8m has Brand Management Courses in various 46 countries, The revolutionary strategies will make you perfect in Brand Management, just log on to www.training8m.com and ask the team of experts

Im a junior in high school, I am going to a junior college for two years and then transferring to a university after, Im planning on getting my masters degree at the university. What steps should I take to becoming a marketing manager? And what is it like to be a marketing manager, what is a typical day like?

Marketing Management is the most interesting and the most challenging work in a business enterprise it is the department that brings in the money and the department in the business enterprise that touch based with the customers. The marketing concept encompasses three basic concepts. First a through understanding of the customer’s needs, wants, and behavior and the development of the product and services of the company to meet these needs. Second emphasis on the integration of the marketing function with research, product development, sales, and advertising to enhance the total effectiveness of the firm. Last attention focused on profit rather than on sales volume. To answer your question the marketing manager has to coordinate all of these activities in his daily work mind you a day is not enough but marketing is interesting, challenging and most of all rewarding.

I need a good way to market my social website, that has been recently constructed. What are some good ways doing this?

Hi buddy..

Here are my "Top 7 FREE Traffic/Advertising Or BLOG Visitors Generating Tips"

1)Viral Pictures
Viral is closely connected with something that may spread easily.So i suggest you to create a viral picture which is closely connected with your products and spread it.
Everyone likes funny pictures and they don’t mind sharing it with others.It’s viral.So, If you’re selling a health product, then you may create a funny picture about it and put your website’s name on it.
Next, just forward it to as many contacts as possible using e-mails. Whether it’s a 12 years old kid or 21 years old adult.They would just love and share it with others. Can you see how easy it is?

2)Viral Videos
Videos are the most famous entertainment on the Internet.People would just love it dues to it’s effectivenes in spreading the message. So i suggest you to create viral videos about your product and again put your link in it.
If you got 3 minutes video, then make sure your website’s link is visible throughout the whole 3 minutes.If you don’t have the neccessary tools to create a video, then you can simply collect 5-10 viral pictures and then convert it into video using Windows Movie Maker.
Then just upload it to You Tube or Google Videos. Now using bluetooth everyone is exchanging videos from their mobiles or computers. If your video is viral enough to attract others, it will easily spread to others.

Suggested Link

http://youtube.com

3)Yahoo Answers
I probably won’t be answering your question if i don’t know the answer. And i won’t suggest you any websites link if i think that it’s not going to help you.
So simply answer any questions that you’re knowleadgeable(your niche market) at and put a link to your websites as extra source for others.
If your answer is good and solved the questions, people would also expect for more tips and suggestion from you.If you suggested any website links, there are high chances for anyone to visit it.

4)Forum Marketing
Forum Marketing works just like Yahoo Answers. They would be a lot of tips and questions exchanged in any forums.
So start getting active and contribute to any forum members and they will appreciate your expertise and start visiting your websites fo more up-to-date tips.

Suggested Link:

http://warriorforum.com/

5)Newsgroup Marketing
Promote your expertise and links in newsgroups by contributing your tips to other members.

Suggested Link:

http://groups.yahoo.com/

6)Article Marketing
Write articles within your niche and submit it to article directories.Write good and informative articles and a nice bio box that’ll attract visitors.

Suggested Link:

http://ezinearticles.com/

7)Social Networking
Use social networking sites to promote your products and links. As you know social networking sites are self promotoable. If you got a nice profile with beautiful pictures in it, i bet you’ll get a lot of visits from other members.

Suggested Link:

http://facebook.com

I have a web site that people can place there business advertisement on there. It dont matter the type of add it is it can be a regular add, video file or flash add. Dont matter all types are the same price a month. How do i advertise better to get the word out there about my site.

The best free advertising online.

A while back I wrote an article titled, The Top 10 Free Websites to Advertise. This laid out the 10 best websites where it was completely free to advertise on them. They included:

1. Craigslist.com
2. Blogger.com
3. MySpace.com
4. Reference.com
5. EzineArticles.com
6. GoArticles.com
7. Backpage.com
8. Dmoz.org
9. Yahoo Answers
10. FAQfarm.com

Each of these sites are unique in their own way but effective in providing an outlet to advertise your business free. This is perfect for those who need to advertise on a budget, their products and services. Small business for the most part doesn’t lend itself to have big advertising budgets, so finding a place to "get your name out there" without paying for it is important.

To advertise on a budget effectively you must have a web presence, and preferably a website. If you don’t your small business is only treading water before it goes under. A website is the door that can open your small business to a phenomenal growth track because of the power of search engine optimization (SEO). There is a reason why Google® and Yahoo® have been some of the fastest growing companies of all time, its because search engines work. I personally use Google so much a day I lose track of how many times, and this goes for a majority of its users. For more information about SEO and how powerful a high ranking can be in Google read, How Important is a High Google Ranking to Your Small Business

Now that we have the understanding that SEO is the number one way to get free advertising by a very wide margin lets focus on one of the other ways to work at making free advertising more effective for your small business.

Social networking as a whole are becoming as popular as search engines such as Google and Yahoo. In fact Google bought Youtube® and started their own Myspace® type website called Orkut® and Yahoo attempted to buy Facebook®. Social networking is such a bonanza that doesn’t even know their own limits of how large they will grow. Where does your small business fit in? Since they are free there is no money investment to make, but you will have to invest your time, especially in the beginning. You will need to take time to learn the site, set up your profile, and make friends. Remember, you are looking for ways to make the time you spend using this website as an advertising tool as fruitful as possible. Of course set up your profile with the focus of your business objectives and reaching your goals, and always abide within the rules set by the websites. Your investment of time is your efforts to build your network, because it will take trial and error to learn what is best for your business in social networking. Taking the time to build your network is the number one emphasis when it comes to social networking for your small business.

There are other emphasis which I will list below in no particular order:

* Try an individual profile as a representative of your business before you try a group profile for your business to give an idea of the time it will require to build a network
* Don’t sign up for too many social networks, you risk diluting your message and emphasis.
* Share the networking responsibility with other employees or business owners once you have a business profile
* Don’t be distracted easily, remained focus on what your business objective and building your network to reach your goals. If needed, set goals for building your network.
* Don’t be afraid to get a little personable, people do enjoy talking to other people when networking, not just a profile on a website.
* Don’t be random when searching for friends for your network. Its a waste of time, choose your friends carefully, and then extend invitations to their friends and their friends and so on.
* Alter your preferences on your profile to reduce spam and unsolicited offers. This will save you time as well.

Remember social networks can be people who are very passionate in one way or another about their cause so you need to be the same way concerning your small business on social networks. If you are its a very easy way to advertise and grow your small business on a budget.