In May 2007, 42 Entertainment began a viral marketing campaign utilizing the film’s “Why So Serious?” tagline.
A transmedia experiment with over 10 million particpants in over 75 countres that played across hundreds of web pages, interactive games, mobile phones, print, email, real worl events, video and unique collectibles
Duration : 0:4:27
It truly was, just …
It truly was, just wish I could’ve got involved like those in America. Here’s hopin the sequel (Pray there will be from Nolan) will use similar methods.
God, i remember the revealing of that image, the first image of The Joker. I couldn’t tell you how great it was in words.
that is truly …
that is truly incredible……i heard iron man 2 is doing a version of it now….whoever came up with that idea is truly a marketing genius…..im speechless!! the dark knight should have went down as biggest movie of all time only for recession. such a shame because it truly deserved it
Dude that is so …
it proves how much of an impact Joker and that movie had on people before the movie even came out!
Dude that is so awesome!
this brings back …
this brings back memories. that campaign was amazing.
Wow, they are crazy
Wow, they are crazy
What do you mean …
What do you mean nice try?
Nice try. Keep it …
Nice try. Keep it up check out esteembpo + com for social media marketing. dfhbgfh
Nice try. Keep it …
Nice try. Keep it up check out esteembpo + com for social media marketing. fjfg
Nice work. keep it …
Nice work. keep it up. gfh