Posts Tagged ‘marketing plan’
http://www.SmallBusinessMarketing.TV – Marketing Strategy, Marketing Plan – The Ultimate Secret To Small Business Marketing Success.
Duration : 0:6:10
Byron Gordon, SEO-PR, interviews Lisa Turner of The IDM, an exhibitor at SES London, 2010. The IDM is a professional institute, serving the direct data and digital marketing community with training courses, qualifications, certifications, and professional membership. The IDM has been in existence for 21 years, originating out of Kingston University and specializing in direct marketing. The IDM has evolved into offering digital and data oriented marketing programs. The IDM offers 150+ courses. For more information on the IDMs course offerings and qualification programs, visit http://www.theidm.com
For more information on exhibiting at SES conferences, please visit: http://www.searchenginestrategies.com
Duration : 0:2:26
http://www.amisuccessfulyet.com/twitter-domination/
This video is about an effective Twitter Marketing Strategy. It goes into who we are talking to and where are we talking to them. Learn the first steps of developing a solid Twitter marketing strategy to bring tons of traffic to your site.
This is part 1 of the Twitter Domination FREE Video Giveaway. Get the rest of the free videos at Twitter Domination and get ready to better your online presence.
CLICK HERE – http://www.amisucessfulyet.com/twitter-domination/
Duration : 0:7:34
For many, marketing is all about the 4P’s, a theoretical concept dated early 60’s. This first video (out of two) demonstrates how the modern concept of marketing-mix can assist you practically as a major planning tool in a marketing plan.
This first video (out of two) illustrates the “Marketing Offer” made up of the brand, quality of service and physical features (comprising the “Product or service-mix”) as well as the price of the product or service in question (price-mix). Besides the “Marketing Offer”, the latter part of this video introduces the elements to consider when promoting the offer – starting with the distribution channels whether direct (direct marketing) or by using intermediaries (indirect marketing).
The content of the next video; Marketing-mix as a planning tool (2), includes the following:
- The elements of marketing communication (MarCom) or MarCom-mix: Advertising, public relations, sales promotions, conventions & exhibitions and sponsorships.
- The concept of marketing-mix when adapted to services rather than products.
- The practical usage of this concept with several examples.
Duration : 0:9:38