Rory Sutherland -Vice Chairman for Ogilvy on Brand Marketing and Brand Management

admin — Tue, 09 Mar 2010 09:38:17 +0000

Rory Sutherland was promoted to Head of Copy for Ogilvy in 1996 and Creative Director in 1997, where he was closely involved in the agencys relaunch and restructuring as OgilvyOne. He was promoted to Executive Creative Director in 2002 and, more recently, also became Vice-Chairman of the overall Ogilvy Group in the UK. Rory was recently elected the next President of the IPA, which role he assumes in April.

Duration : 0:3:6

Technorati Tags: Brand Management, brand marketing, Ogilvy, Rory Sutherland

dove evolution

admin — Fri, 05 Mar 2010 09:20:40 +0000

Director Tim Piper, Ogilvy (concept, treatment and post production) and Yael Staav, Soft Citizen (live action).
My thanks to Soho and Rogue (post production) for agreeing to do this film regardless of budget prior to awarding job. Same kudos to photographer Gabor Jurina and make up artist Diana Carreiro who agreed to make it with me for nothing if need. Thanks to my friend who agreed to be the model in the ad. Thanks to Yael for shooting the action off the back of ‘Daughters’ video. And thanks to Vapor music for the exhaustive music journey – (by Flashbulb in the end).
Thanks to my creative partner, Mike Kirkland.
Credits should have always included Ogilvy London’s Dennis Lewis and Malcolm Poynton for starting it, Mike Hemingway, Ogilvy NY and Ogilvy Toronto. Go Dove. Great brand. Great people.

Duration : 0:1:14

Technorati Tags: ad, Citizen, Director, Dove, Evolution, Ogilvy, Piper, Soft, Staav, Tim, Yael

Internet Marketing » Ogilvy

Rory Sutherland -Vice Chairman for Ogilvy on Brand Marketing and Brand Management

dove evolution